Most companies and individuals we speak with already have some web presence.  We try to make companies understand the theory of what we do more than the technical.  Our biggest influence is with existing sites. We really enjoy the idea of taking websites that are a bit misguided in their approach. We can give them an opportunity to establish a trackable marketing course that integrates with their traditional initiatives.  We like to start... 

If you happen to have a flash website or a site with flash elements, it’s OK, all is not lost. You still have an opportunity to make the user experience better. We have built Flash applications, complete websites, components etc.  It was fun for a while….lots of work for some strange meaningless result…..BUT when you look at visitor conversion vs. things that spin around and go “boom“ These pieces do not fit... 

We have worked on some split testing with Google Adwords vs. Facebook on the PPC side. Everybody knows about Adwords right? OK, well, facebook advertising has been around for a while now too. There were some privacy factors with beacon that slowed it down for a bit but we consider it a valid platform for SOME campaigns. As usual it depends on the messge and the level at which the conversion happens. We do not consider facebook advertising... 

When a business begins to look for a provider to take-over or begin their internet initiatives, How do they start? Typically by searching general phrases  in their geographic area. “birmingham web developer” “hoover web designer” and so on. This is the wrong place to start. First, they should clearly establish internet marketing and SEO goals. Typical project activities are divided  into 5 basic catagories below. Web...