Only a few years ago, the web was a mass of blinking, twirling, animated images and scrolling text. Today, things have changed. Design principles focus more on simplistic, clean development and ease of navigation (We can still blink and twirl when necessary). The problem now with most developmet is the lack of flexibility. Content Management Systems and other development tools make changing and updating a web site's pages much easiert. That translates into less time the web site designer is spending on maintaining your web site - and that equals less dollars out of your pocket, especially if your designer is getting paid by the hour!

A professional knows the best way to use technology and when to use it. Using a 250k flash intro page for the "cool factor" is not making the best use of the technologies available. Just because you can, doesn't always mean you should. A professional web site designer will advise you of the technologies available and make recommendations based upon your individual needs in how to best include any advanced features into your web site.